Welcome to the MCCS Marketing Division
The MCCS Marketing Division at Camp Pendleton is responsible for overall brand consistency and standards, design, research, marketing and promotional campaigns, special events, sponsorship, and advertising.
MCCS programs and activities are effectively marketed for operational and support divisions through four marketing components: Marketing Account Managers, Special Events, Sponsorship/Advertising and Graphic Design.
- Marketing Account Managers
Marketing Account Managers develop strategic and creative communication solutions to target customers and generate awareness, branding and business revenue. They create marketing plans for single promotions or full campaigns to reach client goals and objectives through innovative use of research, technology, media, sales management and promotions. Marketing programs are implemented for direct and indirect businesses on base and HQMC.
- Special Events
The Special Events team plans, manages and coordinates support for MCCS events, including location, vendor and partnership details. They identify, negotiate and administer significant strategic partnerships, alliances, and relationships that support the goals and objectives of MCCS. They work closely with all operating divisions, coordinating event plans, roles and responsibilities while serving as the lead on all such projects.
- Corporate Sponsorship & Advertising
The mission of the sponsorship team is to create solutions that build enduring brand recognition and solid business partnerships through innovative strategies.
Through digital mediums, the team provides initial Go-to-Market information for its potential and existing client base. Sales Video: Discover. Explore. Activate. Website: mccscp.com/sponsorship
Targeted Military Market Solutions in the following areas:
- Brand Strategies
- Consumer Promotions
- Test Marketing and Research
- Design & IT
The Design and IT team produces innovative, high quality print and digital design campaigns for MCCS programs and activities.
- Digital Media
Marketing utilizes print and digital campaigns to promote MCCS activities to the target demographic. The mccsCP.com website is the primary destination for information on MCCS programs aboard Camp Pendleton. Social media allows MCCS to engage customers on a personal level, answering questions and marketing programs with an interactive relationship.
- MCCS Website – 5.2M page views, 1M visits
- Facebook – over 113K Fans on the main page, 175K Fans on all pages
- Largest Facebook Fan base in MCCS and 8th largest in the Marine Corps
- Twitter – 3,000+ followers
- Flickr – over 15M photos viewed
- YouTube – over 116K videos viewed